Restyling logo and identity design

artist who creates iron handicrafts

REQUEST

The activity here is the restyling logo of a previous one drawed on paper from the client.
“Il mio ferro battuto” is an artisan who creates wrought iron handicrafts and art works also combined with other materials such as stone and wood. Tailored candelabras, wine racks, and many other wrought iron and artistic works are created by adopting techniques such as the use of the forge and iron working. The artist turned to me to create the brand identity and to redesign the existing logo.

restyling logo idea

The final restyling logo consists of the name initials of the artist’s (P and C – Pietro Campagna) with a medieval style for the type of font used. This symbol deaign is representing the tools to work wrought iron (clamp forge, hammer and anvil). The symbol represents the idea of the ancient craft as a predominant value.

It was also developed a secondary restyling logo with just the artist’s name and tagline, as well as the anvil used in main symbol. The font was chosen to evoke a connection to this ancient profession (medieval). Pure black was selected to add more elegance and luxury to the mark.

favicon logo redesign restyling

ACTIVITIES

Logo restyling, identity design, business card and t-shirt design.
Website design with online catalog of works.

LOCALITY

Viggiù – Varese, Italy.

Web CATALOG DESIGN

www.ilmioferrobattuto.com

Logo Design Color PANTONE K 100%
Logo redesign
Logo redesign

DESIGN Letterhead and invoice template

Tailored and elegant design of the letterhead and invoice template design.

identity design and logo redesign

DESIGN BUSINESS CARD

Tailored design of the new business card.

Logo redesign - Business card

EXAMPLE OF THE USE OF THE LOGO IN A REAL CONTEXT

The presentation of the logo design can be carried out using real world examples.
Here is an example on a T-shirt.

logo redesign - T-shirt

Block notes design and poster design

Here is an example off the block notes design and a poster design for an exhibition.

logo restyling
poster design

Not just a simple restyling logo…

to complete the identity process the logo redesign is associated also to a modern and responsive website design to show the catalog of works.

web catalog design
Logo redesign - il mio ferro battuto
Web redesign - il mio ferro battuto
Logo redesign - il mio ferro battuto

ARE YOU A CRAFTSMAN OR AN ARTIST? DO YOU need A restyling logo?

Do you need a logo redesign for your business, or you need to renew and modernize your communication? Fill the design request form today to receive an offer tailored to your needs!