Identity and Logo design FAQ (FREQUENTLY ASKED QUESTIONS)
Here is a list of the most frequent questions concerning the process of the logo design e corporate identity design, to which I can already give you an answer. After reading this logo design faq, you have further questions or need clarification, please do not hesitate to contact me
What kind of services do you provide?
I create modern and unique brand identity and identity designs for customers all over the world, elevating through a design process tested in 10 years of experience to maximize customer profits and transmits the correct values referenced to the business.
If you are interested in obtaining a quote, send an identity design request and find out what benefits startups have to collaborate with a professional freelance identity designer.
What does it cost to hire you?
I have no set price list, but I listen to what potential customers require and I create a unique proposal based on their needs. The best way to get a quote is to send me an email with all the details about your project or to compile the design request.
Remember that you are not simply hiring me to ‘design a logo’, but to listen to your needs and help your business grow.
Do you do all of the work?
Yes I do all the work, you will work directly with me. I have no employees or other professionals, except when specified and for the most concern website development activities (programmers, copywriters and translators).
HOW LONG WILL IT TAKE BEFORE WE HAVE THE FINAL LOGO?
I work with a strong orientation to goals and during the drafting of the offer I will specify the delivery date. The time required is about 3 weeks, because I also work on other projects at the same time. Obviously, the delivery time also depends on your response times and the number of changes that you deem necessary at the stage of final delivery.
We’re not in the same city. Can we still work together?
Absolutely yes. 95% of my clients are not local clients, so I really feel comfortable to managing projects on long distance. I’ll send all informations regarding the design process by email, we can talk on the phone or in skype (davidecamp) to better share our screens (and our faces), we can share easy color samples,and everything we need to make a great job. No worries.
HOW MANY DIFFERENT LOGOS DO YOU PROPOSE?
After sketching out the idea I will submit you 1 main logo idea, which for me is the best, with some different alternatives, based on what was decided during preparation of the brief, and according to the chosen objectives and costs.
HOW MANY AND WHAT TYPE OF FILES WILL BE PROVIDED?
Once final logo is finished I will supply you with as many variations as you may need. You will be provided with a brief description of the idea underlying the graphics design.
- Preview of design
This will be the basis of the actual design of your logo, and will contain all the work and variations on different backgrounds, here you will also find various sketches of your corporate image. Depending on the type of design your new logo will be represented only by symbol, with and without slogans, with black and white variants, all including an accurate description, to complete the graphic concept and motivations, about my choices in one way rather than another.
- CMYK Version
All material that is printed is composed of 4 colours; Cyan, Magenta, Yellow and Black (CMYK). This version is ideal for printing in any format and on any material.
- CMYK One Colours Version
Depending on the design of the logo you can print with only 1 colours, rather than the 4 standard colours. Ideal for printing on specific materials and objects, and to save costs of printing on paper.
- White / Black (Pure) Variants
As the title suggests, Also the variants: single- colours white and single-colours black will be supplied. These versions serve if the logo should go on dark or very clear backgrounds and photos. The white colours version is very useful and fits well with coloured backgrounds, which may be of the same colours chosen for the identity. White and black versions resolve very often problems concerning the visibility of the logo on special backgrounds.
- Colours RGB Version
Unlike the format for the print (CMYK), this is the format to display in the web and on screen. Transparent PNG and JPG format files will be supplied on a default background, optimized and compressed for the web.
This is the name that represents the icon that the browser will display on Internet, with a size of 16 × 16 px. Upon request, I can also supply other sizes according to devices and specific resolutions, and apps for both Apple and Android.
- Logo Guideline (only upon request)
With each logo design project, on request, I create a user guide, showing you how to use and get the most out of your new logo. It includes fonts, colours, sizes and details about each file format provide.
You can find the complete description of the supplied files at the page “Professional logo design”.
WHO IS THE COPYRIGHT HOLDER?
The copyright will be yours. I reserve the right to display your logo in my portfolio.
CAN I ASK FOR CHANGES TO THE LOGO?
Changes are part of the job when you create a design that suits them. During the process of logo design, you will have unlimited possibilities of changes until the desired result is achieved. My job is to create the perfect logo for your new business, and make you proud to use it.
Do you do copy writing services?
This activity will not be part of my primary services. I can help with a slogan: a short message for your logo.
But when you need texts for brochures or websites, it is not a service included with the logo and identity design service. We can eventually check the activity and provide a tailor-made offer. I work closely with a copywriter and professional translator to increase SEO and corporate identity of my clients. All the details of your core business, the values of strength and the products / services that you intend to communicate to your market, history, mission, services, in short everything you need to get a more effective communication both in terms of SEO and to have a stronger identity. Possibility also to translate the texts created in English German and Spanish.
Do you manage the printing of my project?
Yes. Some clients have trusted online printers they already use and simply they need a ready-to-print files to send them. Or, when needed, I can manage the entire printing process for you, verify the print files and the final results with some draft printing, recommending local printers, obtaining offers and controll your project through the end. In this case, I’ll add a small print management fee to the project. You’ll pay the printer’s bill directly, which saves you money since you will not have any charges, and you can build a relation with the printer so you can easily order again directly.
How can I be sure that we’ll like what you design?
At the beginning of the project, we’ll examine toghethere your goals and fix a design brief. This will be the guide of the logo design process. You will be involved in setting and share those informations and parameters, so you can be confident that your brand identity will be something you will love. Take a look also to my identity portfolio
WHAT IF WE DON’T LIKE THE EARLY DRAFTS OF THE LOGO?
I have always managed to satisfy even the most demanding customers. In any case I will be available to study your ideas to find the best solution. Of course, it is very important to fill out the brief and provide me more details of your business and your personal tastes, even in terms of colours and logo type. If neither version will satisfy you, it will remain of my rightful property and may not be copied or imitated in whole or in part. Without any expense for the customer.
Why is it so important to hire a professional logo designer?
Because your identity, the extension of it, and obviously your logo are extremely important. The logo is the primary element that visually characterizes your activity on public. People have to believe in your business based on what they see, and your logo is the image that best represents you.
Logos are everywhere: they are on every business card, brochure, ad, website, bag, menu, postcard, social media page and many other materials and gadgets. Your logo is always at work, 24 hours a day, 7 days a week. Marketing your business and helping customers to get a good impression of it, and to convey trust. So you need a talented logo designer with the right experience to provide you an exceptional result.