Logo design mask
Brand design clothing store
Client design request
The request was to create a logo featuring a mask inspired by Southern Italy, using a baroque aesthetic as a foundation. The design communicates key values: exclusivity, luxury, youthfulness, and, above all, an authentic Italian spirit. In conclusion, the typography was also custom-designed to convey these values and harmonize perfectly with the symbol.
Idea logo design mask
This clothing store identity is provided in different variants depending on its use. First of all, logo reflects the brand’s Italian character and its position in the luxury fashion sector, thanks to both the intricate symbol and the classic Roman-style typeface. The brand embodies several core values: luxury, eccentricity, and a strong connection to Southern Italy. I gave specific prominence to the naming, which can also be used as a stand-alone logo. The baroque face, in addition to its traditional inspiration, incorporates floral and faunal details. For the color, I selected a sophisticated black with a subtle dark red undertone.
Activity
Logo design for a luxury clothing store and business card design.
Locality
Rome, Italy.
| Logo Design Color PANTONE | 439C |
Business card design for a clothing store
The symbol is highly versatile and can be used to create backgrounds and patterns for various media, such as catalogs and websites. Here is an example of the front and back of the business card.
Social networks logo design
Different social network icons are provided for use on social media, apps, or the web. These include versions featuring the letter “M” monogram and details from the baroque mask.
Real life examples
The logo is also presented on physical supports; here is an example of the store signage.
Alternative logo design
An alternative version of the same concept is always included with your new logo design! Here is a variant of this luxury identity with a more classic style, featuring another baroque mask drawn with refined lines.
