Design kindergarten logo
Modern logo design for kindergarten
Design request
The request was to create a restyling kindergarten logo in the province of Varese. The logo must symbolize the nursery school structure, be modern and suitable for the school sector. Included in the request was to create the logo design and letterhead for digital use.
Idea kindergarten logo
The symbol presents a clear reference to the world of children, simulating a child’s drawing, especially in the coloring of the drawing. Positive values are therefore transmitted, of growth and a strong contact with nature, having the nursery school large green spaces available.
The tree transmits not only the value of growth but also the clear reference, together with the stylized building, of where the nursery school is located. In this restyling, the historical legacy is still kept solid thanks to having converted a symbolic place of Clivio into a drawing. Coloring the logo as if it were made by a child immediately transmits a great sensitivity for the world of children.
Under the drawing, an additional graphic element is provided to transmit the value of growth, of a path in the greenery and in nature.
Activities
Design kindergarten logo in the province of Varese, brand identity design and letterhead.
Locality
Varese, Italy.
The colors refer a lot to nature, with the blue of the sky, brown and green for the tree. The logo will always have to be on white as the primary variant with the possibility of going on light backgrounds.
Logotipo Design Color Pantone | C2 M60 Y27 K0 | C71 M13 Y0 K0 | C73 M0 Y69 K0 |
C28 M46 Y67 K21 | C0 M19 Y18 K0 | K90 |
Logo design
There are two variants, one aligned to the right and one centered. The logo font has been modified along with all the spaces to always be balanced and in harmony with the symbol. The naming is proposed with a simple, readable and clean font, and below the tagline “scuola materna paritaria” deliberately in lowercase to improve readability and spaces.
Brand design
Finally, the logo is presented on real media, such as digital letterhead, various icons for use on social networks and a hypothetical website design.
Poster design
Poster design in harmony with the identity design for open day event.
Alternative design proposal
The alternative logo variations feature different fonts for the name and different symbols.